Showing posts with label billboard. Show all posts
Showing posts with label billboard. Show all posts

Saturday, July 4, 2009

The bleeding billboard

I love creative billboards. You pass by hundreds of billboards everyday, and I bet you don't notice 90% of them. But this one I'm sure you would notice.

Advertising Agency: Colenso BBDO, Auckland, New Zealand
Photographer: Steven Boniface
Executive Creative Director: Nick Worthington
Art Director: Emmanuel Bougneres
Copywriter: Nick Worthington
Agency Producer: Paul Courtney
Producer: Rollercoaster Design
Account Director: Scott Coldham
Senior Account Manager: Janelle Van Wonderen

Some other cool and creative billboards I've seen recently:




Monday, June 29, 2009

Eye tracking billboard

That's the world's first billboard which reacts when people are looking at it. There's a camera in the billboard, and when you look at it the image changes. The challenge was to raise awareness to domestic violence, and the solution is terrific. When you are not looking at the billboard, there's a man beating his wife, but as soon as you turn your head to look directly at it, appears an image of a happy couple, with the copy "It happens when nobody is watching". An amazing example of technology combined to a great and powerful concept.

Advertising Agency: Jung von Matt, Hamburg, Germany
Executive Creative Directors: Wolfgang Schneider, Mathias Stiller
Creative Directors: David Mously, Jan Harbeck
Copywriter: Nicolas Linde
Account Supervisors: Frank Lotze, Ilan Schaefer, Ina Neumann, Melanie Ebensperger, Simone Buchcik
Art Buyer: Marjorie Jorrot
Art Director: Duc Nguyen
Photographer: Dirk Heinrich
Agency Producer: S. Hannemann
Media Agency: Wall Ag
Final Artwork: C. Von Bartkowski
via I believe in advertising

Monday, June 22, 2009

Ad of the day - June 22nd

Advertising Agency: BBDO Guerrero/ Proximity, Philippines
Chief Creative Officer: David Guerrero
Executive Creative Director: Joel Limchoc
Executive Creative Director: Simon Welsh
Copywriter: Meggy De Guzman
Art Director: Dale Lopez
Retoucher: Dale Lopez
Retoucher: Manny Vailoces
Producer: Al Salvador

Sunday, June 14, 2009

What goes around comes around

Great come-back from BMW. Naive move from Audi.
Advertising Agency (BMW): Juggernaut, USA
Another good example of what I was talking about in the Olay post.