Wednesday, June 17, 2009

BBDO chairman replies Cannes critique

Chairman of BBDO and president of this year's film and press juries at Cannes, David Lubars replied Bob Garfield's critique (click here to see the post about Garfield's critique), saying the good works and professionals should always be awarded. But he also said the quality of this year's advertising declined.


I agree that the good professionals should be rewarded, but I still think Canne's methods and purpose are somehow blurry. It will continue to be an award to the biggest agencies with the biggest clients, with no real meaning.
Via Ad Age

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